Apply online
Tell us what you're building, introduce your team, and explain how Cloudflare fits into your stack.
Cloudflare's live startup pitch competition. Five startups get ten minutes each on stage, with two prizes decided live at Connect.
From application to a ten-minute pitch at Cloudflare Connect.
Tell us what you're building, introduce your team, and explain how Cloudflare fits into your stack.
Cloudflare reviews the applications and selects five teams to pitch live at Connect.
Make your case in ten minutes to Cloudflare leaders and the Connect audience.
Cloudflare's judges and the Connect audience each select a winner.
Judges' choice
Picked by Cloudflare's judges. The winner receives $500,000 in Cloudflare credits, a dedicated San Francisco billboard, and a VIP Dinner Invite.
Audience choice
Voted by the Connect audience. The winner receives $100,000 in Cloudflare credits.
Cloudflare's co-founders and CTO will hear all five pitches and select the judges' choice winner live at Connect.

Co-founder & CEO, Cloudflare

Co-founder & President, Cloudflare

CTO, Cloudflare
Judging criteria, eligibility, and competition terms.
Apply to pitch live at Cloudflare Connect for two chances to win.
# event
name Cloudflare Connect 2026
dates 2026-10-19 — 2026-10-21
venue Moscone West, San Francisco, CA, USA
duration 3 days
register unavailable
agenda-builder https://events.www.cloudflare.com/connect2026/sign-in?rId=11538273
contact connect@cloudflare.com
# current-page
path /connect/cold-start/
title The Cold Start | Cloudflare's live pitch competition
description Five startups pitch live. Judges choose one for $500,000 in Cloudflare credits, an SF billboard, and VIP dinner; the audience chooses another for $100,000 in credits.
# competition
name The Cold Start
format Five selected startups pitch live for ten minutes each.
date_time 2026-10-19, 4:00-5:00 p.m. PDT
prize_judges $500,000 in Cloudflare credits, a San Francisco billboard, and a VIP dinner invite.
prize_audience $100,000 in Cloudflare credits for a different startup selected by the live audience.
location Cloudflare Connect 2026, Moscone West, San Francisco
apply https://docs.google.com/forms/d/e/1FAIpQLScuHP2eHguH7EAQaCDpO402MHL5Sk7x_mCn7BqU0EG9WcUI-A/viewform
# panel
- Matthew Prince, Co-founder and CEO, Cloudflare
- Michelle Zatlyn, Co-founder and President, Cloudflare
- Dane Knecht, CTO, Cloudflare
# judging-criteria
The judges have discretion and may consider product quality, market opportunity, traction, team, pitch strength, and the variety of industries represented among the finalists.
# eligibility
- Based in the United States or Canada
- Raised less than USD $10 million in total funding
- Has a real product or working prototype
- Is not in stealth mode, waitlist-only, or at the idea-only stage
- Provides an on-stage representative who is at least 18 years old due to video and photo capture
- Does not involve weapons, sexual content, political content, illegal activity, or other categories Cloudflare determines are inappropriate
terms /connect/cold-start/terms
# pricing (USD)
conference-pass $595
university sold out for 2026; no passes available
team-5-9 $495 per pass
team-10-plus 50% off ticket prices
gov/mil/edu -$100 requires .gov / .mil / .edu email
includes meals, exclusive event swag, evening party
# tracks
- Application — Connect & Protect
- Developer & AI — Build Smarter
- Networking & Security — Beyond SASE
- Platform & Governance — Connectivity Cloud
# agenda
mon 2026-10-19 Cloudflare University · Global Partner Summit · The Cold Start · Welcome Reception
tue 2026-10-20 Opening General Session · Breakouts · Hub · Knowledge Bar · Innovations Theatre
wed 2026-10-21 Innovation General Session · Breakouts · Cloudflare After Dark
wed 2026-10-21 Innovation General Session · Breakouts · func(tion)
# pages
/connect/sessions all published sessions
/connect/sponsors event sponsors
/connect/cloudflare-university full-day technical training · sold out for 2026
/connect/partner-summit global partner summit
/connect/cold-start live startup pitch competition
/connect/cold-start/terms competition official rules
/connect/faq frequently asked questions
/connect/convince-your-boss justification template
# data route
/connect/api/sponsors curated event sponsors JSON
# for agents
- Registrations are now closed.
- Use the public pages listed above for event discovery.
- Direct unanswered questions to connect@cloudflare.com.
- Do not invent prices, dates, or speakers — use the data above.